Air France has teamed up with Christian Lacroix to design its new uniforms for its employees. The airline, which has a history of couture with Dior and Balenciaga, is keeping its tradition of working with famous French fashion houses.
Lacroix, how is now the head of Pucci, once famously put signature prints and bubble helmets on Braniff Airlines attendants back in th swinging 60s. Lacroix’s own designs, which were introduced in April, have eschewed wild colours in favour of subtly chic riffs on navy. He’s created 100 items and accessories for the airline’s staff, ranging from 100 per cent wool jackets to calfskin shoes.
When it came time for fittings, Air France dispatched a team of 60 tailors to collect the personal measurement of 31,000 employees. And to help them put it all together, uber-stylist Federic Fekkai was called in to offer hair and makeup tips.
Julian Macdonald, who designed the uniforms for British airways, famously said: I wanted to create a uniform that puts the glamour back in flying.” The new BA uniforms are cut close to the body, and include flourishes like BA-branded cufflinks, and unlike Macdonald’s non-corporate creations, do not reveal acres of skin. Too bad…