{"id":7506,"date":"2021-03-13T17:08:45","date_gmt":"2021-03-13T17:08:45","guid":{"rendered":"https:\/\/www.sportsnewsforyou.com\/?p=7506"},"modified":"2021-03-13T17:08:45","modified_gmt":"2021-03-13T17:08:45","slug":"triathlon-leads-world-sports-on-equality-says-tim-heming","status":"publish","type":"post","link":"https:\/\/googmn.com\/?p=7506","title":{"rendered":"Triathlon leads world sports on equality, says Tim Heming"},"content":{"rendered":"

The top 100 names on Forbes\u2019 list of highest-paid athletes \u2013 topped by boxer Floyd Mayweather \u2013 banked a cumulative \u00a33.8billion over the past 12 months. You cannot filter by \u2018gender\u2019, but even if you could, there\u2019d be no need. There\u2019s not a women on it. For the first time since it launched six years ago, the latest list doesn\u2019t include a single female.<\/strong><\/p>\n

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The Sunday Times Rich List is also spliced to provide a wealthiest sportsmen category, Rory McIlroy and Andy Murray top that one. But \u2013 with the clue in the name \u2013 the women again fail to register.<\/p>\n

If it proves anything, it\u2019s that true gender equality with our sports stars is still generations away. It also brings into stark contrast how triathlon, in its own niche sports way, and with an insistence on equal prize money and profile from inception, has an enviable track record (albeit with some of the zeroes scratched off).<\/p>\n

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To illustrate, last year\u2019s top two prize money earners were the ITU world champion Flora Duffy ($295k) and the Ironman world champion Daniela Ryf ($240k), according to the list compiled by race organisers Challenge. Of the top 100 triathletes, 49 were women.<\/p>\n

It works because it\u2019s not forced. The action, not gender, has always shaped the narrative, whether it was Julie Moss\u2019s crawl in Hawaii in 1982 or the Iron War between Dave Scott and Mark Allen in 1989. The unexpected dominance of Chrissie Wellington from 2007 to 2011 or the emergence of a pair of Yorkshire brothers ahead of
the London Olympics.<\/p>\n

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It continues today. In this year\u2019s ITU World Triathlon Series, the women\u2019s race took focus in Bermuda because of home favourite Duffy. On to Leeds and the poster boys were naturally the Brownlees.<\/p>\n

As a young sport, triathlon does have the advantage of not battling a traditional male-dominated legacy, but it still took the pluck and vision of the ITU\u2019s founding president, the late Les McDonald \u2013 whose grandmother was a suffragette \u2013 to put the foundations in place, and there\u2019s always work to do.<\/p>\n<\/div>\n

More men (61%) than women (39%) participate in the UK, according to the Triathlon Industry Association, so sponsors need to see both the bigger picture \u2013 and opportunity \u2013 when deciding on
their marketing budgets.<\/p>\n

So too do organisers when it comes to professionals, which partly explains the opprobrium when the World Triathlon Corporation refuses to entertain an even number of men and women pros for the Ironman World Championship, or Super League Triathlon receives a backlash for not having a women\u2019s race in its trial run.<\/p>\n

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But these anomalies stick out precisely because they\u2019re not the norm, and it\u2019s a proud tradition that\u2019ll be enhanced further when the mixed relay makes its bow in the Tokyo Olympics in 2020. And perhaps, by then, the women
might even be competing on the anchor leg.<\/p>\n<\/section>\n","protected":false},"excerpt":{"rendered":"

The top 100 names on Forbes\u2019 list of highest-paid athletes \u2013 topped by boxer Floyd Mayweather \u2013 banked a cumulative \u00a33.8billion over the past 12 months. You cannot filter by \u2018gender\u2019, but even if you could, there\u2019d be no need. There\u2019s not a women on it. For the first time since it launched six years…<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[],"class_list":["post-7506","post","type-post","status-publish","format-standard","hentry","category-news"],"_links":{"self":[{"href":"https:\/\/googmn.com\/index.php?rest_route=\/wp\/v2\/posts\/7506","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/googmn.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/googmn.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/googmn.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/googmn.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=7506"}],"version-history":[{"count":0,"href":"https:\/\/googmn.com\/index.php?rest_route=\/wp\/v2\/posts\/7506\/revisions"}],"wp:attachment":[{"href":"https:\/\/googmn.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=7506"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/googmn.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=7506"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/googmn.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=7506"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}